(Canon to the Bobbyleeverse) Press space or click the logo. Affiliation History: Independent (1979-1995) UPN (1995-p.d.) Ownership History: Ocean Cities Broadcasting (1979-1991) Weigel Broadcasting (1991-2000) Fox Television Stations (2000-p.d.) History: WJLX-TV launched on January 1, 1979. It was initially owned by Ocean Cities Broadcasting, a company that primarily owned TV stations in islands or coastal cities. WJLX-TV was the exception. It launched as an independent station & at first, struggled to compete with longer established WUAA & WFFG-TV. Especially with WUAA's superstation status & WFFG-TV later becoming a Fox affiliate. WJLX-TV would gain an initial boost after WUAA lost its superstation status in 1989, picking up select programming dropped by WUAA around that time. Weigel Broadcasting, parent company of WCIU in Chicago purchased WJLX-TV in 1991 as a way to expand its foothold in the East Coast. On January 16, 1995, WJLX-TV became a launch affiliate of the United Paramount Network. On March 1, 1995, WJLX-TV began using "The X" as a secondary moniker, inspired by that of WCIU-TV's on-air branding, "The U". WJLX-TV would pick up Fox Kids programming on February 1, 1995 as WWGC-TV chose not add Fox Kids shows during its switch to Fox due to New World stations wanting to have a news programming-lean. In 2000, Weigel Broadcasting would sell WJLX-TV to Fox Television Stations, with it becoming a sister station to Fox O&O WWGC-TV. Fox Kids aired on WJLX-TV until 2002, when programming moved to WWGC-TV. On November 30, 2007, WJLX-TV dropped "The X" as a secondary moniker. & using "UPN60" as its on-air branding for all material. WJLX-TV would drop the "UPN60" branding & adopted "X60" in 2017, as part of Fox's effort to rebrand its UPN stations to have branding separate from the network.
